Sony FW-98BZ50L 4K Ultra HD Black Android 10 24/7 780 cd/m² Signage Display

4548736150027

Sony

Business Solutions

FW-98BZ50L

<p><img src="https://pro.sony/s3/2023/05/22120700/BZ50L_Hero-Banner-1.png" alt="Bravia BZ50L Display screens showing high-definition images" /></p> <p><strong><span style="font-size: 14px;">Description</span></strong></p> <p><strong><span style="font-size: 14px;">BRAVIA FW-98BZ50L</span></strong></p> <p><span style="font-size: 14px;">Experience absolute picture quality with Sony&rsquo;s flagship professional 4K display with Sony XR processing.</span></p> <p><strong><span style="font-size: 14px;">Supreme picture quality and brightness in our largest screen size</span></strong></p> <p><span style="font-size: 14px;">It&rsquo;s BRAVIA at its brightest and biggest. Designed to perform flawlessly in demanding professional environments, super-size 98&rdquo; BRAVIA BZ50L boasts cutting-edge technology and installation-friendly features. With 780 nit brightness, cinematic color, contrast and a huge viewing angle plus doubled memory to store more apps and content, it&rsquo;s the 4K HDR professional display that&rsquo;s bigger in every way.</span></p> <p><span style="font-size: 14px;"><br /></span></p> <p><img src="https://pro.sony/s3/2023/05/19103956/BZ50L_Spectacular-780-nit-brightness-and-more.jpg" alt="" /></p> <p><span style="font-size: 14px;"><br /></span></p> <p><strong><span style="font-size: 14px;">Spectacular 780 nit brightness, and more</span></strong></p> <p><span style="font-size: 14px;">Brighter is better. In busy retail showrooms or corporate lobbies, 98&rdquo; BRAVIA shines with an extraordinary 780 nit screen brightness that can&rsquo;t be missed, even in light-flooded spaces. Full Array Local Dimming boosts peak brightness further still to an eye-popping 1500 nits.</span></p> <p><img src="https://pro.sony/s3/2023/05/22120756/High-refresh-rate_With-shadow.png" alt="Bravia BZ50L screen showing a clear, bright motion image" /></p> <p><strong><span style="font-size: 14px;">High refresh rate</span></strong></p> <p><span style="font-size: 14px;">98&rdquo; BRAVIA sports a 4K 120Hz panel, teamed with XR Motion Clarity and Motionflow XR to express fast paced on-screen movement with unprecedented smoothness, clarity and realism.</span></p> <p><img src="https://pro.sony/s3/2023/05/22120814/Richer-more-lifelike-colour_With-shadow.png" alt="Bravia BZ50L screen with high definition city scape" /></p> <p><strong><span style="font-size: 14px;">Richer, more lifelife color</span></strong></p> <p><span style="font-size: 14px;">XR Triluminos Pro color technology expresses an even wider palette of exquisitely lifelike hues and tones, thanks to Sony&rsquo;s unique Cognitive Processor XR processor.</span></p> <p><strong><span style="font-size: 14px;">Cognitive Processor XR</span></strong></p> <p><span style="font-size: 14px;">The world&rsquo;s first picture processor with cognitive intelligence understands how humans really see the world. 98″ BRAVIA with Cognitive Processor XR opens up an unprecedented viewing experience that immerses you even more deeply in the scene.</span></p> <p><img src="https://pro.sony/s3/2023/05/19105522/XR-Colour.png" alt="XR Colour logo" /></p> <p><span style="font-size: 14px;"> Discover an even wider palette of beautifully natural colors with extended hue and saturation, vivid shades, and realistic textures. </span></p> <p><img src="https://pro.sony/s3/2023/05/19105604/XR-Clarity.png" alt="XR Clarity logo" /></p> <p><span style="font-size: 14px;">Cognitive Processor XR accesses vast amounts of picture data, intelligently recreating lost details and texture with upscaled image sources.</span></p> <p>&nbsp;</p> <p><img src="https://pro.sony/s3/2023/05/19105647/XR-Motion.png" alt="XR Motion logo" /></p> <p><span style="font-size: 14px;">XR Motion Clarity analyzes scene data to ensure on-screen action stays smooth, bright, and clear without blur, even in fast-moving scenes. </span></p> <p><img src="https://pro.sony/s3/2023/05/19105758/XR-Contrast.png" alt="XR Contrast logo" /></p> <p><span style="font-size: 14px;">With XR Contrast Booster, bright areas are brighter and dark areas darker, adding depth to scenes without lost highlights or shadow details.</span></p> <p><strong><span style="font-size: 14px;">Professionally designed for flexible installation</span></strong></p> <p><span style="font-size: 14px;">Other so-called professional displays are little more than televisions with a few additional features thrown in as an afterthought. 98&rdquo; BRAVIA is engineered from the ground up for quicker, easier, more flexible installation in retail and corporate environments.</span></p> <p><img src="https://pro.sony/s3/2023/05/19110134/BZ50L_Lighten-the-load.jpg" alt="Bravia BZ50L Back view" /></p> <p><strong><span style="font-size: 14px;">Lighten the load</span></strong></p> <p><span style="font-size: 14px;">98&rdquo; BRAVIA BZ50L weighs around 20 kg less than the previous 100&rdquo; 100BZ40J model, lightening the load on installation teams.</span></p> <p><img src="https://pro.sony/s3/2023/05/19110226/BZ50L_Safer-carrying.jpg" alt="Bravia BZ50L screen carry handle" /></p> <p><strong><span style="font-size: 14px;">Safer carrying</span></strong></p> <p><span style="font-size: 14px;">Ergonomically positioned lower horizontal levels are easy to grab, making lifting easier and more comfortable.</span></p> <p><img src="https://pro.sony/s3/2023/05/05154615/BZ50L_Easier-access_V2-1.png" alt="Front facing image of BRAVIA screen in its packing standing vertically" /></p> <p><strong><span style="font-size: 14px;">Easier access</span></strong></p> <p><span style="font-size: 14px;">The ability to carry BRAVIA vertically (portrait style) gives easier access to elevators and stairways.</span></p> <p><img src="https://pro.sony/s3/2023/05/19110626/BZ50L_Side-mounted-terminals.jpg" alt="Side mounted terminal for all signal connections" /></p> <p><strong><span style="font-size: 14px;">Side mounted terminals</span></strong></p> <p><span style="font-size: 14px;">All signal connections – including audio, video, networking, control and USB ports – are mounted on the side of the display to simplify installation.</span></p> <p><img src="https://pro.sony/s3/2023/05/19110725/BZ50L_Subtle-logo-positioning.jpg" alt="Corner image of BZ50L with small SONY logo" /></p> <p><strong><span style="font-size: 14px;">Subtle logo positioning</span></strong></p> <p><span style="font-size: 14px;">The Sony logo is discreetly positioned on the edge of the display&rsquo;s beautifully slim 20 mm bezel. So there&rsquo;s nothing to distract your audience from immersive, super-size images.</span></p> <p><img src="https://pro.sony/s3/2023/05/19111349/BZ50L_Portrait-and-tilt.jpg" alt="Image showing landscape and portrait screen options" /></p> <p><strong><span style="font-size: 14px;">Portrait and tilt</span></strong></p> <p><span style="font-size: 14px;">Install BRAVIA in portrait or landscape orientation to suit any corporate or retail space, with a tilt range over -15 to +20 degrees for even greater flexibility.</span></p> <p><strong><span style="font-size: 14px;">Robust Usability</span></strong></p> <p><span style="font-size: 14px;">The BRAVIA FW-98BZ50L contains a host of useful functions for business, such as purpose driven applications and setting customization to make daily work more efficient.</span></p> <p><img src="https://pro.sony/s3/2023/05/19111740/Professional-Settings.png" alt="Screen showing easy to use settings for BZ50L" /></p> <p><strong><span style="font-size: 14px;">Professional Settings</span></strong></p> <p><span style="font-size: 14px;">BRAVIA makes doing business even easier, allowing you to fine-tune settings to suit the demands of corporate or retail environments. Disable input or remote-control functions, remove labels, and block buttons to avoid tampering when the screen&rsquo;s being used in public spaces. Customize and store display settings, then copy them easily from display to display via USB flash memory.</span></p> <p><img src="https://pro.sony/s3/2023/05/19111902/BZ50L_Simple-signage.jpg" alt="BZ50L in car showroom entrance with product on display" /></p> <p><strong><span style="font-size: 14px;">Simple signage</span></strong></p> <p><span style="font-size: 14px;">Informing and guiding visitors with digital signage in retail stores and corporate spaces has never been easier. On-board BRAVIA Signage Free (BSF) software automatically plays out HTML content, video and photos copied onto a USB stick memory when it&rsquo;s slipped into BRAVIA. It&rsquo;s that simple.</span></p> <p><img src="https://pro.sony/s3/2023/05/19112148/Meet-more-easily.png" alt="Google Meet logo" /></p> <p><strong><span style="font-size: 14px;">Meet more easily</span></strong></p> <p><span style="font-size: 14px;">Get Google Meet from Google Play Store, and pair BRAVIA with a compatible webcam for easy video meetings on the big 98&rdquo; screen.</span></p> <p><img src="https://pro.sony/s3/2023/05/19112233/Simple-screen-mirroring.png" alt="Apple Air Play and Chromecast logo" /></p> <p><strong><span style="font-size: 14px;">Simple screen mirroring</span></strong></p> <p><span style="font-size: 14px;">Easily mirror content wirelessly from your own handheld device onto BRAVIA with in-built support for Apple AirPlay and Google Chromecast.</span></p> <p><img src="https://pro.sony/s3/2023/05/19112334/Flexible-content-layout.png" alt="HTML5 logo" /></p> <p><strong><span style="font-size: 14px;">Flexible content layout</span></strong></p> <p><span style="font-size: 14px;">In-built support for HTML5 lets you use BRAVIA to display interactive signage content without needing a dedicated set-top box, media player, or PC. On-screen content can be freely laid out using 4K video, still images, or even with the HDMI input.</span></p> <p><img src="https://pro.sony/s3/2023/05/19112434/BZ50L_Get-great-pictures-fast.jpg" alt="BZ50L in large open plan reception space with high definition display" /></p> <p><strong><span style="font-size: 14px;">Get great pictures fast</span></strong></p> <p><span style="font-size: 14px;">Forget fiddling with display settings – focus on getting amazing results without fuss. One Step Setting offers presets tuned to your environment, including meeting room, vivid signage, natural signage and graphics. Just pick a preset: BRAVIA instantly configures picture mode, input, control settings and more.</span></p> <p><img src="https://pro.sony/s3/2023/05/22120630/Large-32GB-internal-storagev2.png" alt="32GB image" /></p> <p><strong><span style="font-size: 14px;">Large 32 GB internal storage</span></strong></p> <p><span style="font-size: 14px;">The internal memory on some other displays is eaten up by the operating system, leaving little space for your own apps and content. 98&rdquo; BRAVIA doubles internal storage from 16 GB to a generous 32 GB – giving loads more room on board to hold apps, photos, videos and digital signage.</span></p> <p><img src="https://pro.sony/s3/2022/05/30114103/Energy_Efficient_BRAVIA_Hero_Page_TMV1.png" alt="Image of Sony screen with a forest in the background." /></p> <p><strong><span style="font-size: 14px;">Sustainability in every scene</span></strong></p> <p><span style="font-size: 14px;">With growing demand for ever larger TVs and Professional Displays, there is also the risk of greater resource and energy use. However, Sony&rsquo;s sustainability commitments are realizing efficiency gains from product development right through to watching TV and viewing displays.</span></p> <p><strong><span style="font-size: 14px;">Explore BRAVIA display solutions</span></strong></p> <p><span style="font-size: 14px;">There&rsquo;s a full range of display solutions from Sony – including BRAVIA 4K HDR professional displays, projectors and LED video walls – to meet your most exacting business requirements.</span></p> <p><img src="https://pro.sony/s3/2021/09/03152731/retail-media-textcolumn.png" alt="Retail store window with Bravia screen display" /></p> <p><strong><span style="font-size: 14px;">Retail</span></strong></p> <p><span style="font-size: 14px;">Spark shoppers&rsquo; imaginations with colorful visuals and informative signage.</span></p> <p><img src="https://pro.sony/s3/2022/05/30131249/Education_640x3901.png" alt="Lecture theatre with teacher using Bravia screen to present" /></p> <p><strong><span style="font-size: 14px;">Education</span></strong></p> <p><span style="font-size: 14px;">Enrich learning in university lecture halls, auditoriums and school classrooms.</span></p> <p><img src="https://pro.sony/s3/2022/05/30131522/Corporate_640x3902.png" alt="Corporate workplace image with Bravia screen presentation" /></p> <p><strong><span style="font-size: 14px;">Corporate Workspaces</span></strong></p> <p><span style="font-size: 14px;">Take visual communications to the next level in boardrooms, lobbies, and meeting spaces.</span></p>