1. General
AV Parts Master Ltd is committed to protecting and respecting your privacy. For the purposes of data protection legislation, we are the data controller and we will process your personal data in accordance with the General Data Protection Regulation (EU) 2016/679 and national laws which relate to the processing of personal data. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.
2. Visitors To Our Website
2.1 We may collect and process personal data about you in the following circumstances:
- 2.1.1 When you complete forms on our website (avpartsmaster.co.uk). This includes your name, address, email, and telephone number, which is provided at the time of registering to use our Site, where you ask us to contact you about our goods or services, subscribe to our mailing list, or subscribe/request our goods and services;
- 2.1.2 Whenever you provide information to us when reporting a problem with our Site, making a complaint, making an enquiry or contacting us for any other reason. If you contact us, we may keep a record of that correspondence;
- 2.1.3 Details of your visits to our Site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise, and the resources that you access (see section 2.2.2 on Cookies below); and
- 2.1.4 Whenever you disclose your information to us, or we collect information from you in any other way, through our Site.
2.2 We may also collect data in the following ways:
IP Address
- 2.2.1 We may collect information about your device, including where available your Internet Protocol address, for reasons of fraud protection. We may also collect information about your device’s operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.
Cookies
- 2.2.2 Our Site uses cookies and similar technology to distinguish you from other users of our Site. This helps us to provide you with a good experience when you browse our Site and also allows us to improve our Site. For detailed information on the cookies we use and the purposes for which we use them see our Cookie Policy.
- 2.3 We may use your personal data for our legitimate interests in order to:
- 2.3.1 Provide you with information, or services that you requested from us;
- 2.3.2 Allow you to participate in interactive features of our Site, when you choose to do so;
- 2.3.3 Ensure that content from our Site is presented in the most effective manner for you and for your device;
- 2.3.4 Improve our Site and services;
- 2.3.5 Process and deal with any complaints or enquiries made by you; and
- 2.3.6 Contact you for marketing purposes where you have signed up for these (see section 6 for further details).
Website Links
Our Site may, from time to time, contain links to and from the websites of third parties. Please note that if you follow a link to any of these websites, such websites will apply different terms to the collection and privacy of your personal data and we do not accept any responsibility or liability for these policies. When you leave our Site, we encourage you to read the privacy notice/policy of every website you visit.
3. Customers
3.1 We will collect details such as your name, address, phone number, and email address when you order goods or services from us either via our Site or linked social media sites/other third-party partner sites. We will use this information to process your order and comply with our contractual obligations.
3.2 In order to perform our contract with you, we may also need to share personal data with third parties such as payment providers and postal service organisations to assist in the delivery of goods or services you have ordered; this could include EDI partners, third-party couriers, or warranty providers.
3.3 We may also advertise your feedback on our website and marketing materials (subject to obtaining your prior consent where necessary);
3.4 We will retain your information as long as we require this to provide you with the goods or services ordered from us and for a period of 6 years afterwards. Where you have subscribed to receive marketing correspondence from us, we will keep your personal data for the period of time described in section 6 below.
4. Suppliers
We will collect details such as your employee names, telephone numbers, and email addresses in order to contact you about goods or services ordered with you, to place further orders, and to pay you for the goods and/or services supplied. We will keep the personal data for 6 years further to being provided with the goods/services.
5. If You Fail To Provide Personal Data
Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide the data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with our goods or services). In this case, we may have to cancel a product or service you have with us, but we will notify you if this is the case at the time.
6. Marketing
6.1 In addition to the uses described in sections 2-4 above, where you indicate you would like to receive marketing correspondence from us, subscribe to our mailing lists or newsletters, enter into any of our competitions, or provide us with your details at networking events, we may use your personal data for our legitimate interests in order to provide you with details about our goods, services, business updates, and events, which we think may be of interest.
6.2 You have the right to opt-out of receiving the information detailed in section 6.1 at any time. To opt-out of receiving such information you can:
- 6.2.1 Tick the relevant box situated in the form on which we collect your information;
- 6.2.2 Click the unsubscribe button contained in any such communication received; or
- 6.2.3 Email us at sales@avpartsmaster.co.uk or call us on 0800 170 7012 providing us with your name and contact details.
6.3 Where you have subscribed to receive marketing correspondence from us we will keep personal data for 3 years from when you last interacted with us.
6.4 From time to time we may market on behalf of other companies, for example by adding banners to our website pages. Clicking on these links will direct you to a third-party site, where you should consult their privacy policy. We will not share your personal data with any third parties without your prior consent.
7. Monitoring & Recording
We may monitor and record communications with you (such as telephone communications and emails) for the purpose of training, fraud prevention, and compliance. We also have CCTV cameras installed in our premises for the purpose of crime prevention and for health and safety reasons. Please contact sales@avpartsmaster.co.uk for details on how long we store this information.
8. Automated Processing
8.1 We may occasionally consult with third-party marketing organisations who use automated processing of anonymised personal data to make recommendations on economic or predictable consumer purchasing behaviors. We do not make decisions which affect an individual based purely on automated processing activities.
8.2 We occasionally carry out credit checks on customers:
- 8.2.1 So that we can make credit decisions about you; and
- 8.2.2 To prevent fraud and money laundering.
8.3 Our search may be recorded on the files of the credit reference agency.
8.4 If further to undertaking a credit check you receive a low credit score, we reserve the right not to supply you with goods or services on credit and/or require upfront payment for the goods or services you wish to purchase. In this case, a member of our team will notify you.
8.5 If you provide false or inaccurate information and we suspect fraud, we will record this. If you want to see your credit file, please contact our Customer Services team who will provide you with contact details for the Credit Agency used.
9. Legal Basis For Processing Your Personal Data
9.1 We will only use your personal data where the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- 9.1.1 For performance of a contract we enter into with you;
- 9.1.2 Where necessary for compliance with a legal or regulatory obligation we are subject to;
- 9.1.3 Where necessary to protect your vital interests; and
- 9.1.4 For our legitimate interests (as described within this policy) and your interests and fundamental rights do not override these interests.
- 9.2 AV Parts Master Ltd explicitly rely on a basis of legitimate interests when processing data in the following ways. This basis is balanced against your rights and interests and does not override your right to object.
- 9.2.1 AV Parts Master Ltd may supply email addresses to fulfilment partners and couriers in order to improve the service of package delivery.
- 9.2.2 AV Parts Master Ltd may monitor opening of marketing emails in order to improve the service of supplying marketing communications.
- 9.2.3 AV Parts Master Ltd may contact customers with details of goods that the customer prepared for purchase where the purchase did not complete successfully in order to improve the service of purchasing.
10. Disclosure of Personal Data To Third Parties
10.1 In addition to the third parties mentioned above, we may disclose your information to third parties for our legitimate interests as follows:
- 10.1.1 To staff members in order to facilitate the provision of goods or services to you;
- 10.1.2 To our affiliated entities to support internal administration;
- 10.1.3 IT software providers that host our website and store data on our behalf;
- 10.1.4 Professional advisers including consultants, lawyers, bankers, and insurers who provide us with consultancy, banking, legal, insurance and accounting services;
- 10.1.5 HM Revenue and Customs, regulators, and other authorities who require reporting of processing activities in certain circumstances; and
- 10.1.6 Third parties who we may choose to sell, transfer, or merge parts of our business or assets. Alternatively, we
- may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.
- 10.2 We may disclose personal data to the police, regulatory bodies, legal advisers, or similar third parties where we are under a legal duty to disclose or share such personal data in order to comply with any legal obligation, or in order to enforce or apply our Website Terms and Conditions, or to protect the rights, property, or safety of AV Parts Master Ltd, our customers, or others.
- 10.3 We will not sell or distribute personal data to other organisations without your approval.
11. Cross-Border Data Transfers
We do not transfer your personal data outside the European Economic Area (EEA). If this changes in the future, we will ensure that any such transfer complies with data protection law.
12. Data Security
12.1 We take the security of your personal data seriously and have implemented appropriate technical and organisational measures to protect your personal data from unauthorized access, use, or disclosure. However, please be aware that the transmission of data over the internet is not completely secure, and we cannot guarantee the security of your data transmitted to our Site. Any transmission is at your own risk.
12.2 Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.
13. Access To, Updating, Deleting, and Restricting Use Of Personal Data
13.1 It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
13.2 Data protection legislation gives you the right to object to the processing of your personal data in certain circumstances, or to request that we delete, remove, or stop using your personal data if there is no need for us to keep it. This is known as the “right to be forgotten.” There are exceptions to this right, such as where we need to comply with a legal obligation or for the establishment, exercise, or defense of legal claims.
13.3 You have the right to request access to the personal data that we hold about you in order to check that we are lawfully processing it.
13.4 You may also have the right to restrict the processing of your personal data in certain circumstances. This enables you to ask us to suspend the processing of personal data about you if, for example, you want us to establish its accuracy or the reason for processing it.
13.5 If you wish to exercise any of the rights set out above, please contact us at sales@avpartsmaster.co.uk.
14. Right to Withdraw Consent
Where you have provided your consent to the collection, processing, and transfer of your personal data, you have the legal right to withdraw your consent under certain circumstances. To withdraw your consent, if applicable, please contact us at sales@avpartsmaster.co.uk.
15. Changes To Our Privacy Policy
We may update this privacy policy from time to time. Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our privacy policy.
16. Contact Us
If you have any questions regarding this policy, or wish to exercise any of your rights, please contact us at:
AV Parts Master Ltd
Unit 7,
Royce Road,
Peterborough,
PE1 5YB
Email: sales@avpartsmaster.co.uk
Telephone: 0800 170 7012
This privacy policy was last updated on 2nd August 2024.
